How Anthropology Can Improve Your UX Practice
By Annette Priest, UX Cambridge 2012 Experienced UX practitioners often say one of their greatest skills is being able to switch perspective–seamlessly thinking of business needs one moment, and user needs the next. Such focus…
Creative Ways to Grow Your Business Using the Web
Take your business further than your budget. Think imaginatively to market your business online. Social media is time consuming, and–in my experience–rarely correlates directly to increased sales. AdWords and paid listings can be costly, and…
What is UX?
The origins and meaning of “User Experience / UX Design” may seem a bit murky at first glance, to many not already familiar with it. One early use of it, without “user” prefixed, appeared in…
Centred or Informed?
This has been rattling around my head for a good 9 months now and I think it’s high time I went into labour so to speak. About 18 months I got into the whole User…
Visual Design is not a thing
Recently, in our industry, I’ve noticed a disturbing increase of the term ‘Visual Design’. It’s often used to describe a job title, or a step in a UX design process; ‘we’ve done the strategy, the…
A Day in the life of a Web Art Director
A Web art director works with Internet Web sites and is responsible for translating the overall business objective into a visual solution. The art director works closely with the creative team to figure out the…
